Rob Straby, MA, has followed his passion for the innovation and development of state-of-the-art professional development coaching, facilitation and training systems since 1986. He has delivered these services to individuals, teams and departments in corporations, human services organizations, educational institutions and government services. Rob is a Professor in the “Career Development Professional” Program at Conestoga College. This unique program trains career development professionals across Canada via the Internet with interactive webinars.
Use the Power of Stories to Find Gigs and Build Careers!
Are you wondering how to improve your clients’ ability to survive in a world where they will always be searching for their next opportunity? Clients need to communicate stories that help others understand their value. In employment interviews, they will be asked questions such as “What is your experience?” or “What do you have to offer?” Our clients also need concise language they can use in their marketing materials (resumes, letters, social media profiles, etc.). As the world of work has changed; the majority of opportunities are “gigs,” short-term work arrangements. This new reality requires individuals to engage in their career marketing on an ongoing basis.
In this practical workshop, you will learn to:
- Use stories (narrative approaches) to guide your clients in their career marketing
- Practice eliciting stories to identify unique strengths, characteristics, and relationships
- Leverage these elements to coach your clients to develop creative marketing strategies to find gigs throughout their career